2025: The Year of Intentional Pursuit for Women Entrepreneurs
It’s been a while since I’ve written. Life, as you all know, has been “life-ing” with some unimaginable challenges. But through it all, I give God all the glory for His grace, strength, and unwavering presence.
This year, I’m coming back with intention, with renewed vision, and with a purpose to empower and uplift women who are ready to take charge of their destiny. As we step into 2025, one thing is clear—this is the year of intentional pursuit for women entrepreneurs. No more waiting for opportunities. No more seeking permission. This is the year to take up space, build boldly, and embrace the power within.
The business world is shifting, and women are at the forefront of innovation, leadership, and transformation. From breaking barriers in male-dominated industries to leading high-impact social enterprises, women entrepreneurs are proving that success is not just about opportunity—it’s about intentionality.
In 2025, women must be bold, strategic, and unwavering in pursuing their goals. Here are three key ways to step into your power as a woman entrepreneur this year: So what will it take?
Too many women have been conditioned to shrink their success—to doubt whether they truly belong in the rooms they’ve worked hard to enter. I know, I was one of them! Imposter syndrome whispers that we aren’t good enough, that someone will “find out” we don’t deserve our seat at the table. But 2025 is the year to silence that voice and stand in our power.
It’s time to recognize that you are not an imposter—you are an innovator, a disruptor, and a leader. You are not here by accident. Your experience, your wisdom, and your expertise are valuable.
Be Intentional in 2025:
• Speak with confidence—whether in boardrooms, on social media, or at events, own your expertise.
• Write your story because your journey matters, and sharing it will inspire others.
• Surround yourself with women who push you forward, not those who keep your small. small.
Building with Purpose-Mission-Driven Entrepreneurship
• It’s about Purpose! More women are launching businesses that align with their values, whether that’s sustainability, social justice, or community impact. Women entrepreneurs are proving that making money and making a difference are not mutually exclusive.
This shift is not just a trend—it’s a movement. According to recent reports, purpose-driven brands are seeing stronger customer loyalty and higher growth than traditional businesses. Consumers want to support companies that stand for something, and women are leading the charge in creating brands with a mission.
Steps to Being Intentional in 2025:
• Define the deeper purpose behind your business—who are you helping, and why does it matter?
• Align your business model with social impact and sustainability.
• Be vocal about your mission because your clients are drawn to your authenticity.
Mastering Grant Writing & Financial Power:
With over 30 years of experience as a nonprofit leader and grant writer, I have seen firsthand how grants can be a game-changer. Whether you are building a nonprofit, a social enterprise, or a mission-driven business, grant funding can provide the capital needed to sustain, expand, and scale your vision.
It’s time for women to break free from financial exclusion and claim their rightful place in the economy. Whether you’re leading a nonprofit, launching a business, or growing a small enterprise, mastering grant writing is a powerful tool to unlock the billions of dollars available for funding innovative ideas and impactful ventures. Now more than ever, women must equip themselves with the knowledge and strategies to secure the resources needed to drive lasting change.
Fund Your Passion
This is the year to be intentional about finances—not just earning money, but scaling your impact, investing wisely, and securing the funding that fuels your growth. Whether through grants, strategic partnerships, or innovative revenue streams, it’s time to position yourself for financial success and sustainability.
Intentional in 2025:
• Learn grant writing—it’s a powerful tool to fund your nonprofit or social business.
• Build multiple income streams-stop relying on one source of revenue
• Seek out funding opportunities and strategic collaborations.
Own 2025 with Intention
This is not the year for passive dreams. 2025 is about acting, being intentional, and pursuing your goals with purpose. Women entrepreneurs are shifting industries, creating wealth, and changing the rules of the game. Whether you’re starting a new business, scaling an existing one, or making strategic moves, this is the year to do it boldly, fearlessly, and with full intention.
As for me, I’m stepping into this year with purpose, determination, and faith. Because if life is going to "life," then I’m going to build, grow, and thrive in the midst of it!
Let’s go, 2025!
